A 26-year-old entrepreneur takes a fresh shot at selling news one story at a time
So here’s an idea: Instead of cruising the Internet and bumping into an assortment of annoying paywalls, how about buying a pass that will instantly open just those articles you want and enable a nourishing reading diet from a variety of sources?
Longtime media watchers like me might say that’s already been tried a bunch of times in the last two decades, and results have ranged from outright failure to very limited success.
That track record, however, leaves 26-year-old entrepreneur Yehong Zhu undeterred.
Her early stage startup, Zette, has both fresh features and a sense of what young adult consumers want, Zhu told me, and that should make Zette’s approach a winner.
The product is not yet to beta (coming this fall), let alone a full launch. It is just beginning to assemble a roster of participating publishers and potential customers. But I am always interested in new looks at