Understanding the steps to learn how to make a high ticket sales funnel will allow you to sell high ticket products effectively. This guide will tell you exactly how to build this funnel, and how to even close leads generated from the sales funnel itself.
A high ticket sales funnel is a series of steps that a potential customer goes through on their way to making a high-priced purchase. Here are some steps you can follow to create a high ticket sales funnel now.
How To Make A High Ticket Sales Funnel That Converts
Identify your target audience
In order to build a high ticket sales funnel of any kind, you have to start with understanding who your target audience is going to be. To identify this target audience in high ticket sales, consider the following questions….
- Who is most likely to benefit from your product or service?
- What are the characteristics of your ideal customer?
- What are the pain points or needs that your product or service addresses?
If you want to get a better understanding of your target audience, you may want to conduct market research, such as customer surveys or focus groups, to gather more information about their needs, preferences, and behavior.
You may also want to review data on your current customer base, such as their demographics, to identify common characteristics among your most valuable customers.
Identifying a target audience is an important first step in creating a successful high ticket sales strategy. By understanding the needs and characteristics of your ideal customer, you can create an offer and marketing messaging that resonates with them and increases your chances of making a sale.
Create an irresistible offer
Next, you need to create an offer that is so compelling that your target audience can’t resist. This could be a special discount, a free trial, or some other incentive. Because this offer when done correctly, will make it easier to close your leads because of it being so incentivizing.
Here are some tips for creating an irresistible high ticket sales offer for your funnel:
- Identify your target audience’s pain points: An irresistible offer addresses a problem or need that your target audience is facing. By identifying their pain points and presenting a solution, you can make your offer more appealing.
- Make it exclusive: Offering something that is exclusive or only available for a limited time can make your offer more irresistible.
- Offer a guarantee: Offering a guarantee, such as a money-back guarantee, can help reduce risk and make your offer more appealing.
- Add bonuses: Adding bonuses, such as free products or services, can make your offer more valuable and increase the appeal.
- Keep it simple: Make it easy for your audience to understand and take advantage of your offer. The more complicated it is, the less likely they are to take action.
Your irresistible offer addresses a specific need or problem that your target audience is facing and presents a solution in a compelling way. By following these tips, you can create an offer that is too good to pass up. Meaning more sales, more people wanting to learn more, and tons more!
Create a landing page
Now, it’s time for you to start building the funnel itself. You’ll want to start by creating a landing page. Your landing page should clearly explain the benefits of your offer and include a prominent call to action, such as a button that says “Sign Up” or “Learn More.”
Here are some tips for creating a high ticket sales landing page:
- Use a clear and compelling headline: Your headline should grab the attention of your target audience and clearly explain the benefits of your offer.
- Use strong and specific subheadings: Your subheadings should expand upon your headline and provide more detail about your offer.
- Use bullet points to highlight the benefits: Bullet points are an effective way to quickly communicate the benefits of your offer.
- Include social proof: Social proof, such as customer testimonials or reviews, can help build trust and credibility with your potential customers.
Remember, a high ticket sales landing page should clearly and compellingly explain the benefits of your offer and include a clear call to action. By following these tips, you can create a landing page that effectively converts visitors into customers.
Use email marketing to follow up with leads
After someone has expressed interest in your offer, use email marketing to nurture the relationship and move them further down the funnel.
Email marketing is an effective way to nurture relationships with high ticket leads and move them further down the sales funnel. Using these strategies, you can use email marketing to successfully follow up with your leads and generate more sales for your business.
Not all of your leads will close on a sales call, or even register for the high ticket sales call. This is why you’ll use email marketing to direct leads to either book a call, or to close them after you’ve already talked to them on a call.
Close the sale
Finally, use a sales call or webinar to close the deal and make the high-priced sale. Closing high ticket sales without using bullet points involves engaging your audience and demonstrating the value of your offer through techniques such as storytelling, emotional appeals, logical appeals, scarcity, and testimonials.
These techniques can help build trust and credibility with your audience, increase the perceived value of your offer, and encourage them to take action. The most important key to closing a high ticket sale is to build a strong relationship with your audience and clearly communicate the benefits of your offer.
Be genuine, kind, and upfront with anyone you are closing in a sales conversation or webinar.
Final Thoughts
Remember, a high ticket sales funnel is all about creating an irresistible offer and guiding potential customers through the buying process in a way that builds trust and credibility. By following these steps, you can create a high ticket sales funnel that helps you generate more sales and revenue for your business.
To summarize them quickly, here’s what you’ll need to do to setup this high ticket funnel…
- Identify your target audience who can afford what you’re offering.
- Create an irresistible offer that audience will love.
- Make a landing page that is used to gather leads and bring those leads through a process to become a customers with you.
- Use email marketing to follow up with said leads to convert them or get them onto a webinar or sales call.
- Close the leads. Use a webinar or high ticket sales call to close the lead into a high paying customer.
We hope you enjoyed this walkthrough, and continue to read on our site more about high ticket sales, and sales in general!
With our kindest regards,
Jon Weberg
Richard Weberg